Cheshire East Council has launched a hard-hitting campaign to help reduce the amount of waste illegally dumped on the borough's streets and encourage more residents to take pride in their towns and villages.
The campaign sends a firm message to those who commit environmental crimes that the council is stepping up its fight against them.
It also encourages more people to come forward with information about fly-tippers and to report incidents through the council's official channels, as well as offering support and education to residents on how to dispose of waste responsibly.
Councillor Paul Bates, cabinet member for communities and health at Cheshire East Council, said: "Over the last 12 months, it's estimated to have cost the council £204,000 to clear up fly-tipped waste and carry out enforcement action across the borough – money which I'm sure residents would prefer was being spent elsewhere.
"We hope our residents, landlords, business and community groups will all get behind our campaign and do their bit to keep Crewe and the rest of the borough clean.
More information can be found at www.cheshireeast.gov.uk/norubbishexcuses
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